“One of the biggest benefits of advertising in Vallarta Lifestyles is that a lot of readers keep it as a bible. People have arrived to our gallery looking for the pieces that are in the advertisements published 5 or 6 years ago, and that’s really valuable for us. Besides being an excellent magazine where is possible to find the newest in the destination, it is a publication dedicated to the public we want to reach and keep.”
“There are lots of reasons why we have advertised in Vallarta Lifestyles for several years. One of them is that they know pretty well their target, because they know who are their readers and they adapt as much as possible the content and material that is offered. For these reasons they have a growing number of readers which is very important for us. Another reason is that many people —including us— think that the magazine has been as a serious publication since its beginnings. Historically, Vallarta Lifestyles has known how to capture the audience and has done it pretty well."
"Vallarta Lifestyles is very similar to The Agency, we have a similar client base, [residents and tourists] who seek for information about the topics that are featured in each issue; lifestyle, restaurants, and architecture, among others. And, because the way your magazines are located, we can really capture the clients we want."