Sierra de Vallejo-Río Ameca Declared as Protected Natural Area

Jorge Chávez
Jan. 11, 2024

On January 8th, 2024, in an important step towards environmental protection, a decree was issued declaring the Sierra de Vallejo-Río Ameca biosphere as a Protected Natural Area (PNA). This designation aims to protect and preserve the diverse ecosystem that surrounds this natural gem.

The Sierra de Vallejo covers an area of approximately 225,000 hectares and includes the municipalities of Bahía de Banderas and Compostela (Nayarit), as well as the municipalities of Mixtlán, Mascota, San Sebastián del Oeste and Puerto Vallarta (Jalisco). This PNA is divided into 13 core zones and two buffer zones, ensuring comprehensive protection for wildlife and native flora.

Biologists and civil associations have highlighted the rich biodiversity that characterizes the Sierra de Vallejo, emphasizing its importance as a habitat for the jaguar, an endangered species. Currently, it is estimated that there are between six and ten jaguars per 100 square kilometers of this region.

In addition to its ecological value, the Sierra de Vallejo-Río Ameca is a cultural jewel in western Mexico, home to some 337 archaeological sites. This unique environment seamlessly blends natural wealth with historical remains from ancient times.

As a complementary measure, the Ministry of Environment and Natural Resources (SEMARNAT) has declared 20 new areas as Protected Natural Areas, covering a total of 2,335,000 hectares in 16 states of Mexico. Of these, seven were designated as Sanctuaries, four as National Parks, four as Protected Flora and Fauna Areas, three as Protected Natural Resource Areas, and two as Biosphere Reserves.

Photo by Molnár Tamás.

Image Gallery


Leonardo Uribe
General manager

“We started to advertise 7 or 8 years ago and certainly it has helped us position our brand. Now that we have improved a lot in quality, processes and finished products, our marketing in the magazine is precisely to strengthen the leadership we have earned through the 13 years in the area. I also think that we also have grown with the advertisement and that it has been done and it has helped us get to where we are now.”
Richard Bartholomew
General Manager
The Agency Punta de Mita

"Vallarta Lifestyles is very similar to The Agency, we have a similar client base, [residents and tourists] who seek for information about the topics that are featured in each issue; lifestyle, restaurants, and architecture, among others. And, because the way your magazines are located, we can really capture the clients we want."
Alberto Pérez
La Palapa

“Vallarta Lifestyles was the first reliable magazine that emerged in our destination. In fact, up to date is the only publication that we have in Puerto Vallarta that you can be proud of, because if you give it to someone, you know that person will enjoy watching the photos and reading the articles in each of its pages. I consider, that it is the only magazine that prevails in Vallarta · Nayarit as an icon of this genre”.