Puerto Vallarta Kicks Off 2024 with 100% Hotel Occupancy

Jorge Chávez
Jan. 3, 2024

In a remarkable start to the year, Puerto Vallarta emerges as the preferred tourist destination, reaching 100 percent hotel occupancy from December 26th, 2023 to January 1st, 2024.

Christian Preciado, director of Tourism and Economic Development in Puerto Vallarta, reported that during the last week of 2023, hotels in Puerto Vallarta were at full capacity, with hotel occupancy between 95 and 100 percent. This remarkable percentage confirms the preference of national and international visitors for this destination.

As 2024 begins, the influx of visitors continues, due in part to school vacations and the appealing climate that Puerto Vallarta offers during this time. Current reports indicate that hotel occupancy remains at a robust 85 percent, with the promise of surpassing 90 percent in the coming weeks.

The vibrant scene in the restaurants, bars and beaches reflects the continued influx of visitors, who have praised the festive atmosphere and safety of our destination, solidifying it as an exciting choice for families.

Preciado also highlighted the achievements in the international cruise tourism segment. More than 540,000 passengers arrived in 2023, surpassing previous figures, and 2024 began with an impressive double cruise arrival on January 2nd.

“With all of this, we reaffirm the excellent moment that Puerto Vallarta is experiencing on a national and international level,” concluded Preciado.

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