Puerto Vallarta Plans Promotional Campaigns to Bring Visitors this Winter

Estefanía Montes
Jun. 10, 2020

To try to counteract the effects of the health contingency, Puerto Vallarta has begun planning different tourism promotion campaigns with the aim of attracting visitors from the United States, Canada and other parts of Mexico, for this coming winter season.

Although travelers are expected to start arriving gradually this summer (thanks to the increase in national and international flights, as well as the different promotions offered by Mexican airlines), the objective of these campaigns is to generate a significant upturn in occupancy for the end of this year and the beginning of 2021.

To do this, the Jalisco Ministry of Tourism, together with the new Public Trust for the Promotion and Tourist Advertising of Puerto Vallarta, are preparing to visit, as soon as there is a Green Light, the cities that represent a natural market of our destination.

Currently, more than four thousand travel advisers are in constant training through the more than 80 digital seminars designed to learn how to attract the segments to which Banderas Bay caters. In addition, different hotels and restaurants have begun to launch attractive offers to promote an increase in visitors to the region.


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Tari Bowman
Daiquiri Dick’s

“We started to advertise in Vallarta Lifestyles because since its beginnings and to date it keeps using modern technological equipment to produce it and it is possible to notice that in the quality of the magazine, which offers interesting topics about the life of our destination through its articles and interviews to well known personalities. Actually, I keep a collection in my personal library.”
Leonardo Uribe
General manager

“We started to advertise 7 or 8 years ago and certainly it has helped us position our brand. Now that we have improved a lot in quality, processes and finished products, our marketing in the magazine is precisely to strengthen the leadership we have earned through the 13 years in the area. I also think that we also have grown with the advertisement and that it has been done and it has helped us get to where we are now.”
Andreas Rupprechter
Kaiser Maximilian

“Among other things, Vallarta Lifestyles stands out for its strong presence throughout our destination, from five stars hotels to brand new condominiums, where they finally find the type of clients that we look for. For all of us is very important to be in print media to strengthen our advertising strategy and this magazine is essential to achieve it.”
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