PV Receives +350,000 Cruise Passengers in the First Semester of 2023

Jorge Chávez
Jul. 26, 2023

Puerto Vallarta has received a significant boost to its tourism industry during the first semester of 2023. According to the National Port System of Puerto Vallarta (ASIPONA), the arrival of passengers via maritime routes has experienced a noteworthy increase, marking a milestone in the destination’s history.

Between January and June of this year, more than 350,000 passengers arrived at the destination aboard 112 international cruises. These impressive figures represent a 40 percent increase compared to the same period in 2019 and a staggering 78 percent increase compared to 2022.

The outlook for the rest of the year is equally promising, as it is estimated that 59 additional cruises will dock at Puerto Vallarta, carrying approximately 179,000 more passengers. If this trend continues, 2023 would conclude with a total of 171 cruises received and over 530,000 passengers transported, making a significant contribution to the local economy, with an estimated economic impact of approximately 722 million pesos.

Maritime tourism accounts for nearly 6 percent of the total visitors to Puerto Vallarta. The city’s port infrastructure, along with its scenic beauty and warm hospitality, has been instrumental in attracting major international cruise lines, which view our destination as a must-stop on their itineraries.

However, Puerto Vallarta’s tourism success is not limited to maritime visitors. During the first six months of 2023, the destination has been chosen by more than 3.2 million visitors, representing a heartening 8 percent increase compared to the same period in the previous year. This significant influx of visitors has resulted in an economic impact of 22.3 million pesos, marking a solid 5 percent increase compared to 2022.

Additionally, the hotel sector has also witnessed positive growth in the first semester of the year. The average hotel occupancy rate has remained at a healthy 78 percent, surpassing the previous year’s records by three percentage points, demonstrating the growing preference for Puerto Vallarta as a tourist destination.

This resurgence in visitor arrivals and flourishing maritime tourism are indicative of Puerto Vallarta’s ability to reinvent itself and adapt to the changing needs of travelers. The city continues to establish itself as a premier destination, offering unique experiences for those seeking relaxation on its beaches, as well as for those eager to immerse themselves in its vibrant cultural and gastronomic scene.

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Thierry Blouet
Café des Artistes

“We have been advertising in Vallarta Lifestyles since the opening of our restaurant, and since then, we have kept a strong relationship. Due to its scope and distribution, the campaigns that we advertised regarding our different culinary projects have always been a success. This magazine has been consolidated as a benchmark that promotes the beauty of our destination in a creative and effective way.”
Silvia Elias
PV Realty

“We have a close relationship with Vallarta Lifestyles. Since it beginnings, it has been the most important media for the touristic promotion of our destination. Its content has always been excellent, due to the quality of its articles and spectacular photos. For the type of readers that it reaches, this the ideal publication to advertise our listings.”
Claire Guarniere
Galleria Dante

“One of the biggest benefits of advertising in Vallarta Lifestyles is that a lot of readers keep it as a bible. People have arrived to our gallery looking for the pieces that are in the advertisements published 5 or 6 years ago, and that’s really valuable for us. Besides being an excellent magazine where is possible to find the newest in the destination, it is a publication dedicated to the public we want to reach and keep.”