PV: The Most Visited Destination in Mexico

Jorge Chávez
Apr. 26, 2023

According to the Secretaría de Turismo de Jalisco, during Holy Week and Easter, Puerto Vallarta became the destination with the highest hotel occupancy in the country.

In this way, from April 3rd to 16th, 2023, our destination registered an 86 percent of hotel occupancy, which represents an increase of 4 and 6 percent over 2022 and 2019, respectively.

Vanessa Pérez, secretary of Turismo de Jalisco, commented: “We are very satisfied with the results obtained in Puerto Vallarta. This is no coincidence, as it is related to the tourism promotion strategy that has been carried out. Another great advantage is that, thanks to the wide variety of activities and leisure, Puerto Vallarta is a destination that cannot be covered in a single visit.”

During Holy Week and Easter, Puerto Vallarta had more than 287,000 visitors and reached 1.6 billion pesos in economic revenue, which represents an increase of 17.8 percent compared to 2019 (prior to the health contingency).

During the next two long weekends in May, the Secretaría de Turismo Federal forecasts that Puerto Vallarta will be the nationwide destination leading the hotel occupancy.


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Rodolfo Choperena
Galería Contempo

“We started advertising in Vallarta Lifestyles because we really liked the quality. Actually, it is still the best magazine of Puerto Vallarta, because of its spectacular articles and photos. Thanks to its distribution points at famous hotels, it is the ideal publication to reach the clients we are looking for.”
Silvia Elias
PV Realty

“We have a close relationship with Vallarta Lifestyles. Since it beginnings, it has been the most important media for the touristic promotion of our destination. Its content has always been excellent, due to the quality of its articles and spectacular photos. For the type of readers that it reaches, this the ideal publication to advertise our listings.”
Wayne Franklin
Tropicasa Realty

“There are lots of reasons why we have advertised in Vallarta Lifestyles for several years. One of them is that they know pretty well their target, because they know who are their readers and they adapt as much as possible the content and material that is offered. For these reasons they have a growing number of readers which is very important for us. Another reason is that many people  —including us— think that the magazine has been as a serious publication since its beginnings. Historically, Vallarta Lifestyles has known how to capture the audience and has done it pretty well."