PV: The Most Visited Destination in Mexico

According to the Secretaría de Turismo de Jalisco, during Holy Week and Easter, Puerto Vallarta became the destination with the highest hotel occupancy in the country.

In this way, from April 3rd to 16th, 2023, our destination registered an 86 percent of hotel occupancy, which represents an increase of 4 and 6 percent over 2022 and 2019, respectively.

Vanessa Pérez, secretary of Turismo de Jalisco, commented: “We are very satisfied with the results obtained in Puerto Vallarta. This is no coincidence, as it is related to the tourism promotion strategy that has been carried out. Another great advantage is that, thanks to the wide variety of activities and leisure, Puerto Vallarta is a destination that cannot be covered in a single visit.”

During Holy Week and Easter, Puerto Vallarta had more than 287,000 visitors and reached 1.6 billion pesos in economic revenue, which represents an increase of 17.8 percent compared to 2019 (prior to the health contingency).

During the next two long weekends in May, the Secretaría de Turismo Federal forecasts that Puerto Vallarta will be the nationwide destination leading the hotel occupancy.