Riviera Nayarit, Showcased in Fashion Campaigns, Worldwide

May. 25, 2016

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Sayulita became the backdrop of two fashion photo and video shoots, while Punta Mita inspired a bathing suit available for purchase in East Asia.

The Riviera Nayarit Visitors and Conventions Bureau played a key role for the production of two fashion campaigns in Sayulita earlier this year, one for Athleta, a ladies’ sport brand by Old Navy, and one for Hollister. Lane Crawford, a retail company with specialty stores selling designer label luxury goods in Hong Kong and Greater China, launched a bikini designed by Anna Kosturova, inspired by Punta Mita, while sports wear and casual clothing manufacturer Billabong launched a reversible bikini inspired by Sayulita’s Mexican-bohemian atmosphere.

Italy’s Tutto Per Cucinare, a kitchen specialty brand, launched a bag based on colors and textures from Sayulita. The popular surfing destination was also featured in the United Kingdom, where Net-A-Porter magazine launched a beach dress inspired Riviera Nayarit’s “Hippie Chic” town. Also in the United Kingdom, Fashiola’s online catalog features other garments inspired by Sayulita.

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Roberto Castellanos

Director

Novamar Insurance Mexico

"Since we started the company we have advertised in Vallarta Lifestyles, a publication that is considered ‘Puerto Vallarta’s Magazine’ by the quality of its images, content and staff, unique characteristics that encouraged us to say: ‘We have to be in Vallarta Lifestyles’. We know that this magazine is a reference for the target market that we are looking for and we know that being there gives us prestige.”

Evangelina Sánchez

Owner

The River Café

“Advertising in Vallarta Lifestyles is an easy and direct way to reach all of the visitors and new residents that arrive to the destination. Of the 30 years that the magazine has been in circulation, we have been advertising for 23 years and without any doubt, it has been worthy for the big positioning that we have achieved. Besides, the quality of contents its unique in this area.”

William Carballo

Chef-owner

Barcelona Tapas

“We, who advertise in Vallarta Lifestyles, are people that invest in our businesses, because we keep our presence in the market. It is and it has always been a beautiful and elegant magazine. Thanks to it, we have clients in a direct or indirect way.”

Riviera Nayarit, Showcased in Fashion Campaigns, Worldwide

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